Caribbean Guerilla Marketing Concepts

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CARIBBEAN GUERILLA MARKETING CONCEPTS.

Established March 2006, Tunapuna Trinidad

Unique & Unusual Marketing Strategies For Caribbean Small Businesses

Caribbean Guerilla Marketing Concepts is a home based marketing consulting company in Tunapuna, Trinidad. Established in March 2006.

THE FOUNDER

Founded by Mr. Tony Puckerin with over 20 years consulting and marketing experience. A graduate of the University of Mass. Boston Ma.BSc. Business Mgt/Mkt., he obtain his first job and consulting assignment with the Alexander Proudfoot Co. a US based Consulting firm engaged in a project with the National Commercial Bank of T&T.

His experience include designing business operating systems, writing business plans, writing marketing plans, developing advertising campaigns and generating revenue with little or no investments.

A protege of Jay Abrahams and Jay Conrad Levinson, both expert consultants in the United States. He consults across some 20 industries and is able to almost instantly create marketing strategies based on a client's current market position.

PROJECTS

Since he has returned to Trinidad in January 2006 he has co-authored a self-published book "The Caribbean Student Daily Organizer" which he also marketed to prestige school in the country. He is currently contracted with the School for Alternative Learning a school for slow learner to increase their enrollment. He volunteers his time and talents to the Aster Foundation of Trinidad and Tobago. and is Vice President of La Mango Village Council, a community NGO.

OUR MISSION

Our overall objective is to become the primary source for guerilla marketing strategies for small businesses in Trinidad and Tobago and the Caribbean. This objective will be realized when we have a database of nlt 1000 small business. And a client base of 25 businesses. This will be accomplished within the next five years.

The company provides a unique blend of guerilla marketing concepts to business communities in Trinidad and Tobago and the region.

Our initial goal is to develop an online data base of 80 percent of the small and medium sized businesses in Trinidad and Tobago. Secondarily, the company will focus on consulting with a few selected clients who has an appreciation of powerful impact of implementing proven marketing strategies.

As we see it, there are literally thousands of entireness who have invested their entire lives, and saving trying to make a business work. Usually they just copy marketing tactics from other simi liar businesses. Many operate without any formal training or information that make their task easier. In fact, too many of them operate without a proper business plan. Their question is usually "Why plan if I'm making money? For the answer CLICK HERE

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This is NOT the type of marketing taught in most business school and universities. This is hands on, direct response, creative marketing that produces results in dollars and sense. This type of marketing is innovative and very effective, its called...

GUERILLA MARKETING

It’s the art of running your business like a well trained military strategist using all your resources. Its understanding your position in the market by making small changes to dramatically increase your bottom line revenue. It's using marketing strategies that work in other industries and making it work for you.

Guerilla Marketing ignores what the statistics say and listen to what the market is saying. It tests everything before rolling it out. The guerilla approach is hardly ever noticed, they can sneak up and quietly grab a piece of the market share.

EVERY SMALL BUSINESS NEEDS TO MARKET LIKE THIS

If you are a small business owner in Trinidad and Tobago with a marketing budget that creates challenges, get more bang for your buck, become a student of guerilla marketing now.

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